Wednesday, February 17, 2010

Lights, lights and more lights

So, I don't think I'll be starting a new career, but I've been tinkering with shooting product shots of those things I've designed - wine bottles primarily. They are tricky little beasts with the reflections and all. But after three light sources, two tall books, a roll of black tape, a frosted tupperware pitcher, a roll of news print and an airplane barf bag... I think I've got one working photo.

Of course, I still had to spend a half hour in Photoshop. Baby steps...

Thursday, February 11, 2010

More things that never were


Once again, searching for something else that I placed in very logical place that I now cannot find, I came across another concept that I loved. In working on a retail gardening market project, several concepts were appreciated, but not chosen. I always wish I could recycle these projects and bring them back to life at a later date. Unfortunately ~ I never seem to do that. A new project starts, new client, new background, etc., I always end up feeling like old stuff doesn't fit.

That happens with wine labels often as well. I will regularly design many concepts on a project that never get accepted. But they are still good... they just didn't fit the client's vision. Truthfully, sometimes clients don't pick the best option, but I guess that depends on how you define "best." Those discarded concepts never really fit with a different client. Perhaps I'll come up with an "off the shelf" program where clients could look through the book and choose a label at a reduced price... when I get some free time... Ha!

In this case, the client did pick another direction and this one probably wasn't the best... but I still like it and I felt like sharing.